Brand Strategy, Visual Identity, FMCG Packaging Design (150+ SKUs), Brand Architecture, Retail Advertising, Point of Sale (POS) Design, Sales Support Collateral
Challenge & Solution
To scale Keep it Cleaner Sport and Wellness across major retail channels, Next Brand + Strategy established a fresh brand look and feel and built an extensive packaging system covering over 150 SKUs. Next Brand + Strategy provided strategic oversight on brand architecture and range management, while continuously supporting retail momentum through targeted advertising, point-of-sale displays, and commercial sales collateral.
Results
The retail strategy and high-volume packaging system built by Next Brand + Strategy created a dominant, cohesive presence on supermarket shelves, driving clear range navigation and supporting the brand's rapid commercial growth.